Automotive SEO

Automotive Digital Marketing

Today I noticed something strange in a simple Google SERP. This may have been going on for some time but today it caught my attention. I was in Google and searched using this phrase “Ford memorial day sale”.

On Google Page One , there were two listings that were very odd because of their syntax:

http://2009-ford-memorial-day-sale.futuremark.us
http://fords-2009-memorial-day-sales.wohviesie.us

and on Google page two there were these:

http://ford-memorial-day-car-specials.valleywag.us/
http://ford-memorial-day-incentive.upublish.us/
http://ford-memorial-day-offer.ugqualitynet.us/
http://2000-ford-memorial-day.blackmice.us/


False Google SERP Pages

When you click on these links you will see that there is an attempt to make the page look like a search result but when in fact, the entire page is a link farm and a Pay-Per-Click mess. The scheme is using long tail keywords as a sub-domain to a main website that does not have any pages.

Now IF you type in a search phrase in this Faux Google search page and click the “search” button, you will notice that all the search results all change to include your search phrases. Wow, this is a bear trap.


I’m surprised that Google hasn’t picked up on this scheme which looks to confuse the public. I just wanted to bring it you’re your attention so you don’t waste your time clicking on these pay-per-click or phishing scheme pages.

Should We Start Using Long Tail Sub-Domains?

The technique brings up some interesting thoughts about SEO strategies that include sub-domains with long tail search phrases. If these pages were not a big scam, and a real Ford dealer, you wonder how much organic search traffic the pages would pull.

Should we test long tail sub-domains off our proven, highly ranked websites? I don’t have an answer for this yet since all my sub-domains in the past have been one word. Looks like I have another thing to test.

P.S. I want to thank the top Massachusetts Ford dealer for having me check their Ford Memorial Day Sale page in Google, which set off this realization.

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