Automotive SEO

Internet Marketing and Automotive SEO Strategies for Car Dealers

Brian Pasch
  • Little Silver, NJ
  • United States
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Automotive Digital Marketing

Upcoming Automotive Conferences

Driving Sales Executive Summit Oct 13 and 14th - Las Vegas
JD Power Roundtable October 14-16th - Las Vegas
Digital Dealer Conference Nov 1-3 Nashville

 

 

 

Brian Pasch's Blog

Are You Ready For Digital Retailing?

Posted on May 26, 2013 at 9:10pm 0 Comments

By Brian Pasch



I just attended an Automotive Lenders Conference in New York City hosted by Dealertrack Technologies. The speakers and discussions surrounding Digital…

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2013 Automotive Boot Camp Comes to the East Coast

Posted on February 15, 2013 at 11:00pm 0 Comments

The pace of change in the automotive retail industry has not slowed and neither has the need for hands on skills training for dealership personnel.  First Class Educators is proud to host the 4th Annual Automotive Boot Camp in Philadelphia, May 14-16th.  The 2013 Boot Camp curriculum is design to provide skills training on the most in demand…

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10 Things For Dealers To Do After The Google Penguin Update

Posted on May 11, 2012 at 9:20pm 0 Comments

You have been reading (hopefully) that on or around April 24th, Google rolled out another update to its search algorithm code named "Penguin". This update was to enforce it's existing terms of service guidelines regarding link quality. This update is important to car dealers who have been working hard to increase their search…

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Google Places Update May Impact Your Local SEO Visibility

Posted on March 5, 2012 at 9:59pm 0 Comments

This week it looks like a number of dealers were impacted by updates to Google Places data that were "unintended" consequences of a master directory update by Google.  There are a number of discussions and threads on automotive communities like ADM, DrivingSales, and DealerRefresh, so let me create a synopsis.

 

First, let me say that a number of GM dealers called me on Monday to express their frustration with an update that impacted their Google Places pages.  Many thought…

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Does Your Website Pass Latest Google SEO Tests?

Posted on January 22, 2012 at 6:30pm 0 Comments

The most overlooked website diagnostic software is provided free in Google Webmaster Tools (GWT).   Most dealers are unaware of the wealth of information that GWT can provide regarding the health of your website. 

 

Dealers…

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